The Encyclopedia of strategic marketing management : vol.4 : new product development

By:

Michael Z Brooke and William Ronald Mills

Publication details: Jaico Publishing House, Mumbai 2005Description: xxiv,219pISBN:

81-7992-391-6

Subject(s):

Commerce and Management

DDC classification:

R 658.803 E.S.M.M.

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Item type	Current library	Call number	Status	Barcode
Book	SNDT Juhu	R 658.803 E.S.M.M. (Browse shelf(Opens below))	Available	057666

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The Encyclopedia of strategic marketing management : vol.4 : new product development